GrowthClub Pro

GrowthClub Pro Automation & Growth Program Proposal for 5FT View Consulting

January 10, 2026

Introduction

Ammad Duggal
Ammad Duggal
Founder
5FT View Consulting

Hi Ammad,

Transform your consulting expertise into a predictable client acquisition engine.

Thank you for the opportunity to present this proposal. At 5FT View Consulting, you bring strategic clarity to your clients—now it's time to apply that same precision to your own growth. This proposal outlines a comprehensive funnel system designed to attract, nurture, and convert your ideal consulting clients on autopilot.

  • ▸ Position 5FT View Consulting as the go-to authority in your niche
  • ▸ Build a lead generation funnel that works around the clock
  • ▸ Create a seamless journey from prospect to paying client

The following pages detail exactly how we'll engineer this growth system for your business, including the strategy, deliverables, investment, and timeline. Let's build something that scales.

Adi Suja
Adi Suja
Cofounder & CEO
GrowthClub.org

Scenario Overview

Summary of our discovery call and the strategic opportunity ahead

💎
5FT View Consulting

The Opportunity

🏦
Strategic Authority
5FT View Consulting has assembled a powerhouse collective of 120+ fractional executives with proven C-suite experience. This depth of specialized leadership talent represents a strategic asset that traditional consulting firms simply cannot replicate.
🚀
The Market Void
Most companies needing executive leadership can't afford full-time C-suite hires, yet they're skeptical of consultants who've never sat in the hot seat. There's a massive gap between expensive retained search and generic consulting—and 5FT View fills it with battle-tested operators.
⚡
The Challenge
Communicating the ROI of fractional leadership to prospects unfamiliar with the model requires education before conversion. Meanwhile, scaling your collective while maintaining quality and cultural fit demands a systematic approach to both client acquisition and executive vetting.
🎯
GROWTHCLUB

Our Approach

📺
Executive Briefing Funnel
We'll create a compelling educational funnel that demystifies fractional leadership for skeptical prospects. Through strategic content positioning, we'll warm cold audiences to the model before they ever speak with your team.
📊
CEO-Targeted Traffic
Precision-targeted campaigns reaching founders and CEOs at the exact inflection points where fractional leadership makes sense—post-funding, pre-scale, or during leadership transitions. We'll position 5FT View as the obvious choice when they're ready.
🔄
Automated Qualification
A systematic qualification process that identifies high-fit clients based on company stage, budget, and leadership gaps. This ensures your collective's time is spent only with prospects ready to engage at the executive level.

Recommended Funnel Strategy for 5FT View Consulting

Based on our conversation and analysis of your current challenges, we've identified two strategic funnel types designed to position 5FT View Consulting as the premier fractional executive collective for mid-market companies. These funnels address your core need: converting strong social engagement into qualified discovery calls with founder CEOs who need C-suite expertise without full-time commitment.

1

Fractional Executive Masterclass Funnel

Demonstrate C-Suite Expertise & Build Trust with Decision Makers

Why This Funnel:

  • Differentiate from Traditional Consultants: A live or automated masterclass allows your fractional executives to showcase the hands-on, "5-foot level" approach that sets you apart from firms that deliver slide decks and disappear. Prospects experience your expertise before any sales conversation.
  • Educate on Fractional ROI: Many founder CEOs are unfamiliar with the fractional model. A webinar provides the perfect format to demonstrate how 10-20 hours of C-suite leadership delivers enterprise-level results without enterprise-level costs—addressing your challenge of communicating ROI to prospects new to fractional leadership.
  • Scale Thought Leadership: With 120+ professionals in your collective, webinars allow you to position multiple executives as thought leaders across specialties (CFO, CMO, COO) while maintaining consistent messaging and quality—solving your scaling challenge.
  • Qualify by Service Line: Role-specific webinars (e.g., "Fractional CFO for M&A Readiness" vs. "Fractional CMO for Scale") naturally segment and qualify leads before they reach your calendar.

Target Audience:

  • Founder CEOs of companies generating $2M-$50M in annual revenue who are stuck in day-to-day operations
  • Leadership teams preparing for M&A transactions, succession planning, or global expansion
  • Companies seeking AI transformation guidance with human-first implementation
  • Businesses that have outgrown their current leadership capacity but aren't ready for full-time C-suite hires
  • Organizations in growth stage requiring strategic operational excellence

Webinar Funnel Visualization

The Fractional Executive Masterclass Funnel begins with targeted traffic from LinkedIn outreach and social engagement (leveraging your strong engagement rates) driving to a registration page highlighting the specific C-suite expertise being featured. Registrants receive a confirmation sequence building anticipation and establishing credibility through client success stories. The masterclass itself demonstrates your "roll up sleeves" methodology with actionable insights, concluding with a strategic offer to book a Fractional Fit Assessment call. Post-webinar sequences nurture non-converters with case studies segmented by company stage and executive need, ultimately guiding qualified prospects to your calendar.

1

🎯 Webinar Promotion Campaign

Multi-channel targeting of qualified prospects

2,000
Total Visitors
$300
Ad Spend
$0.15
Cost/Visitor
Facebook Ads LinkedIn Ads Google Ads
↓
2

📝 Webinar Registration Page

"Free Training: Democratizing Growth for Qualified Business Owners"

500
Registrants
25%
Conversion Rate
from 2,000 visitors
$0.60
Cost/Lead
25% Registration Rate
↓
3

📧 Reminder Email Sequence

5-7 strategic emails over 7 days to maximize attendance

7
Email Sequence
65%
Open Rate
25%
Click Rate
7-Day Nurture Sequence
↓
4

🎥 Live Webinar Event

45 minutes education + 15 minutes partnership opportunity presentation

200
Attendees
40%
Show-up Rate
from 500 registrants
85%
Completion Rate
45min Education
15min Pitch
↓
5

💰 Partnership Opportunity Presentation

Present partnership tiers and book qualified sales calls during the live webinar

16
Qualified Calls
8%
Call Booking Rate
from 200 attendees
16
Sales Calls Scheduled
$1K Tier $5K Tier $25K Tier $100K+ Tier
↓
6

📧 Replay & Follow-up Sequence

Targeting no-shows (300) and those who didn't book (184) with replay access and case studies

15
Additional Calls Booked
3%
Call Booking Rate
from 484 prospects
15
Calls Scheduled
300
No-shows
+
184
Did Not Book
=
484
Targeted

📊 FUNNEL PERFORMANCE SUMMARY

31
Sales Calls Booked
$1K-$1M+
Deal Value Range
Qualified
Sales Pipeline
6.2%
Overall Booking Rate
$1.50
Cost/Attendee
500
Total Registrants
2

Borrower Acquisition Reverse Squeeze Funnel

Generate qualified borrower leads and Real Estate Builders, Contractors and Investors through automated funnels similar to a semi-automated SaaS funnel.

📋 Phase II Implementation

This funnel is recommended for Phase II implementation, after the 5FT View Consulting Growth Webinar Funnel has been validated and is successfully generating qualified investor conversations. This phased approach ensures focused execution and allows the team to perfect the investor acquisition process before expanding to borrower acquisition.

Purpose: Generate qualified borrower leads and Real Estate Builders, Contractors and Investors through automated funnels similar to a semi-automated SaaS funnel.

Reverse Squeeze Funnel Visualization

1

🌐 Traffic Generation

Initial visitor acquisition from multiple channels

1,000
Visitors
100%
Start
↓
2

🎬 Part 1 Video (Value First)

"3 Secrets to Double Your Sales" - Value delivered upfront

800
Viewers
80%
Watch Rate
🎯 TRUST-BUILDING: Provide value before asking for contact info
↓
3

📧 Strategic Opt-In

Email required for Part 2 + bonus materials

320
New Leads
40%
Conversion
Higher Quality Pre-Qualified Leads
↓
4

📩 Email Nurture Sequence

Part 2 video + additional value to deepen trust

Relationship Building
↓
A DIRECT SALE
$197 Sales System
$7,486
Revenue
38 Buyers 12% Conv
B CONSULTATION
$997 Offer
$9,071
Revenue
26 Calls 35% Close

Why This Funnel:

  • Borrowers need education before they're ready to apply for loans
  • Reverse squeeze builds trust by giving value upfront (Part 1 free, Part 2 gated)
  • Showcases your investment platform as a unique differentiator
  • Supports capital deployment needs as you raise investor funds

Target Audience:

  • Real estate developers, builders, fix-and-flip investors
  • Airbnb/short-term rental landlords
  • Active in your 42 lending states

Conversion Paths:

  • Path A: Direct Investment
  • Path B: Loan applications: 2-3% origination fees
  • Path C: Capital Raising Blueprint enrollment: Creates flywheel effect

4-Month Implementation Plan

Our Chaperone Program delivers a fully customized, scalable funnel system designed to accelerate your revenue operations without adding technical workload on your team.

1

Foundations & System Setup

Week 1: Onboarding and Introduction

  • Access setup, consultation & funnel schedules and access setups
  • Collection of business inputs, and alignment on goals

Week 2

  • Procurement and configuration of core tools (domains, proxies, email inboxes, access to social media accounts)
  • CRM setup with Marketing, Funnel and Sales pipeline design aligned with your sales process - including deal stages, custom fields, & communication channels

Week 3

  • Development of initial outreach messaging sequences and funnel promotion launch

Week 4

  • Milestone 1: Preparation and testing of the first funnel assets with the first test cycle
2

Outreach Expansion & Follow-Up Automation

Week 5

  • Launch of Growth Experimentation Process
  • Whatsapp & Cold Email Channel Launch

Week 6

  • Content ideation and launch of content marketing processes (Production + Scheduling of targeted content batches (TOFU, MOFU, BOFU) mapped to your buyer journey across LinkedIn, Instagram, Facebook, X, YouTube in that order)

Week 7

  • Work Trackers & Consolidated Funnel Elements Doc Setup

Week 8

  • Milestone 2: Second webinar test cycle with the launch of the second test cycle
  • Continuous campaign performance monitoring with data-driven optimizations to messaging and sequence cadence
3

Launch of Lead Nurturing & Analytics Dashboards

Week 9

  • Launch of Analytics Automations

Week 10

  • Deployment of advanced automated nurturing sequences triggered by engagement patterns

Week 11

  • Implementation of re-engagement workflows for dormant or unresponsive leads

Week 12

  • Milestone 3: Analytics Dashboard Setups and Funnel KPIs Tracking Setups
4

Funnel Growth & Scaleup

Week 13

  • Strategy Review & Prep for Achieving Goal of 5-10 Sales Calls for the Funnel

Week 14

  • Launch of customised funnel documentation process

Week 15

  • Automations for Automating Funnels (Optional, based on validated funnel numbers from previous funnel test cycles)

Week 16

  • Milestone 4: Complete successful funnel build & Delivery

Your Dedicated Delivery Pod

Expert implementation team assigned to the Board Circle launch

Ipsita Dhar
Client Delivery Manager
Ipsita Dhar
GrowthClub.org
Your main account manager and primary point of contact for all strategic updates.
Nelbin Xavier
Outreach Executive
Nelbin Xavier
GrowthClub.org
Managing all outbound outreach and communications across different stages of the funnel.
Harshita Jain
Content Executive
Harshita Jain
GrowthClub.org
Overseeing the automated distribution of your thought leadership across different social media and content channels.
Rithika Bajpai
Performance Marketing
Rithika Bajpai
GrowthClub.org
Monitoring funnel analytics and plugging conversion leaks, and setup of ad campaigns and performance monitoring.
Abhay Rajesh
Automations Executive
Abhay Rajesh
GrowthClub.org
Handling the technical GHL/CRM architecture and automation workflows at different stages of the funnel.

Post-Implementation Coaching & Support (8 Months)

Strategy & Advisory Coaches

Senior advisors providing high-level coaching and strategic oversight

Adi Suja
Strategy & Growth Coach
Adi Suja
GrowthClub.org
Specializing in Funnel & Growth Strategy to optimize your scaling journey.
Bhaskar Dev
Automations & Outreach Coach
Bhaskar Dev
GrowthClub.org
Expert guidance on Automations, Outreach, and Performance Marketing systems.
Aitijya
AI Prompt Engineering & Content Coach
Aitijya
GrowthClub.org
Advising on Prompt Engineering and content workflows to maximize efficiency.

Your Role (Ammad Duggal & 5FT View Consulting Team)

PHASE 1

During First 4 Months

Funnel Testing & Implementation
Ammad's Responsibilities
1-2 hours/week
Weekly Strategy Calls
30-45 minutes per week
Host Webinars
Weekly or bi-weekly (3-4 live webinars over first 4 months)
Provide Feedback
Help improve key deliverables: webinar scripts and presentations, messaging sequences in different stages in the funnel from invites to sales followups, landing pages and funnel journeys
Provide Access to Collaterals
Training platform, Growth Methodology content, internal client and service delivery documentation etc.
Handle Leads & Sales
Own the leads & sales process end-to-end
PHASE 2

After Funnel Delivery

Growth & Optimization Phase
Ammad's Responsibilities
Min 2 hrs/week
Ideal 4 hrs/week
Pro Funnel Automation Journey
1 hour/week to consume & apply knowledge from our training program
Weekly Funnel Review Call
30-45 minutes internally with your team (or trained fractional resources)
Group Coaching Calls
Attend at least 1 of the 10 calls we have every week. Keep making progress!
Record Video Content
Testimonials, platform demos, thought leadership content as needed for funnel growth
5FT View Consulting Team Responsibilities
Min 5 hrs/week
Ideal 10 hrs/week
Group Coaching Calls
Attend at least 2 of the 10 calls we have every week. Keep making progress!
Funnel Operations Support
Designate 1-2 people internally (or with fractional funnel engineers from GrowthClub)
Provide System Access
Timely access to systems, data, and business context
Handle Leads & Sales
Own the leads & sales process end-to-end, with GrowthClub guidance

Financial Investment

Investment Recommendation for 5FT View Consulting:

Given your mission to become the AI-powered operating system for middle-market companies (50+ employees) and uncover $1M+ in hidden profits for clients, we recommend the Premium Funnel Support + Coaching option.

Why?

Pricing Options

Standard Plan with everything included

Core Funnel Implementation + Coaching

4-Month Build + 8-Month Support

Guarantee
30-Day Money Back Guarantee
What's Included
4 Month Implementation: Weekly Progress Calls
8 Month Access: Pro AI Funnel Engineering Course
8 Month Access: Group Coaching Calls
8 Month Access: GrowthClub Pro Community
12-Month Plan $920/mo × 11
$1,840 Total: $11,960
6-Month Plan $1,670/mo × 5
$3,090 Total: $11,440
3-Month Plan $3,160/mo × 2
$4,600 Total: $10,920
One-Time Best Value
$10,400 Total: $10,400
★ Recommended

Premium Funnel Support + Coaching

Complete Protection & Flexibility

Guarantee
30-Day Money Back Guarantee
10X
10X ROI Guarantee
We guarantee a 10x return on your investment, or we work for free until you achieve it.
What's Included
4 Month Implementation: Weekly Progress Calls
12 Month Access: Pro AI Funnel Engineer Course
12 Month Access: Group Coaching Calls & Community
Unlimited Funnel Audits: Expert feedback
12-Month Plan $1,150/mo × 11
$2,300 Total: $14,950
6-Month Plan $2,080/mo × 5
$3,900 Total: $14,300
3-Month Plan $3,950/mo × 2
$5,750 Total: $13,650
One-Time Best Value
$13,000 Total: $13,000
Performance Partnership

Funnel-as-a-Service: SQL Engine

Low-Risk, Done-For-You Revenue Generation

Guarantee
30-Day Money Back Guarantee
What's Included
Done-For-You: Full-cycle engineering & maintenance
Weekly Strategy Calls: 30 min with lead consultant
Fees Covered: Hosting, CRM, Automation tools
12x5 Support: via WhatsApp / Slack
Upfront Engineering Fee One-time build fee
$4,999
Performance Fee Billed bi-weekly
Pay per SQL
Optional Buyout Available after 3 months
50X the Per SQL Fee

BUYOUT DELIVERABLES:

  • • The Done-for-You Semi-Automated Funnel that is already generating SQLs.
  • • CRM, Automation Accounts and all Tools and Setups Delivered to your Ownership.
  • • 9 Month Access to the GrowthClub Pro AI Funnel Engineering Course.
  • • 9 Month Access to Group Coaching Calls and the GrowthClub Pro Community.

Software & Tool Subscriptions

Below is the comprehensive breakdown of the software stack required to run your Funnel Ecosystem. We have optimized this stack for cost-efficiency without compromising on enterprise-grade performance.

Complete Cost Breakdown

Item Type Start Month Cost Notes
Domain Names (Namecheap) ONE-TIME Month 1 $100-$200 10-20 domains for outreach ($10/ea)
Google Workspace Setup ONE-TIME Month 1 $200 2 accounts with $100 credit each
WebinarGeek MONTHLY Month 1 $119 125 webinar views
BrightData MONTHLY Month 1 $5 Data/proxy service
CRM Platform (GoHighLevel) MONTHLY Month 1 $97 Free if using own CRM
n8n Automation MONTHLY Month 1 $0-$20 Free if self-hosted on AWS
Cold Email (Instantly) MONTHLY Month 1-2 $37 Upgrades to $97 in Month 3-4
Google Workspace MONTHLY Month 2 $60 10 accounts x $6/user for cold emailing
Twilio + Resend/SendGrid MONTHLY Month 2 $20 SMS, Email, WhatsApp APIs
WhatsApp Business API MONTHLY Month 2 $5-$10 Multi-channel automation & support
AI Content Stack MONTHLY Month 1 ~$50 AI models, chatbots, image/video generation (Higgsfield, Gemini NanoBanana)
Slack MONTHLY Month 1 $0-$15 Client support (Free or Pro $7.25/user)
Landing Page Hosting MONTHLY Month 1 $35 Hosting for CRM landing pages
Cold Calendar (Tantra) MONTHLY Month 2 $99 Calendar booking outreach
Retargeting Ads OPTIONAL Month 4 $100-$300 Facebook / Instagram / LinkedIn

Monthly Investment Estimate

Month Essential Only Essential + Ads
Month 1 $294-$426 $294-$426
Month 2 $515-$667 $515-$667
Month 3 $575-$727 $575-$727
Month 4 $575-$727 $1,175-$1,427

Note: Range accounts for CRM ($0-$97), n8n ($0-$20), Slack ($0-$15), and WhatsApp API ($5-$10) choices. "Essential + Ads" includes Retargeting ($100-$300) and Cold Traffic ($500) ad spend flexibility.

Ongoing Funnel Operations (After Month 4)

To maintain and optimize your funnels after the 4-month implementation, you'll need two key roles:

Thought Leader / Strategist

Ammad Duggal

Time Requirement
3-4 hours/week
Why Ammad Specifically

Your authority as the creator of Growth Methodology is the core of the briefing funnel's appeal. Prospective CEOs need to see the strategic mind behind the methodology that uncovers hidden profits. This authentic "Operator → Strategic Advisor" narrative is what makes CEOs trust you—and it cannot be delegated.

Marketing Automation Specialist

Required Role

Time Requirement
10-15 hours/week
(40-60 hrs/month)
⚠️ Note

5FT View Consulting requires more hours than typical clients due to the high-ticket nature of the executive briefing funnel.

Staffing Options
Option A: GrowthClub Specialist
Hourly Rate
$20-25/hour
Monthly Hours
60-80 hrs
Monthly Cost: $800 - $1,200
✅ Vetted & Managed by GrowthClub
✅ Pre-trained, immediate availability
OR
Option B: Internal Hire
Typical Salary: $4,200 - $5,800/month
✅ Dedicated to 5FT View Consulting, can grow with company

GUARANTEES

The following guarantees are included with payment plans that specifically include guarantee coverage:

1. 30-Day Money Back Guarantee

If you're not satisfied with the implementation progress within the first 30 days from your initial payment, you're eligible for a 100% refund of all completed payments.

To qualify: You must attend scheduled calls, provide timely access to required systems, and fulfill the responsibilities outlined in the "Your Role" section, and duly sign the proposal.

2. 10X ROI Guarantee

We guarantee you'll generate a minimum of 10X (ten times) your complete financial investment over 24 months from the start of implementation from directly resulting revenue from the funnel(s).

Looking forward to partnering with you on this journey, Ammad!